DataSift (formerly REISift) is a list management and lead generation platform that helps real estate wholesalers clean, stack, and skip-trace large lists then execute multi-channel outreach campaigns.
DataSift, formerly known as REISift, is a real estate investor platform built around the full lifecycle of a motivated-seller lead — from raw list acquisition all the way to closed deal. Where most tools focus on either data sourcing or CRM, DataSift sits in between: it takes messy lists from any source, cleans and de-dupes them, stacks them (identifying properties that appear on multiple lists, which signals higher motivation), and then routes them into multi-channel follow-up sequences.
The platform's SiftMap feature lets you build targeted lists by drawing on a map or specifying geographic criteria, pulling from 30+ data categories including tax liens, probate, vacant properties, bankruptcy, and evictions. Skip tracing is built in — the AI plan includes unlimited skip traces with no per-contact fees, while lower tiers charge per trace.
DataSift also includes a full CRM and deal pipeline, so leads flow from list to conversation to contract without needing a separate tool.
DataSift is best for wholesalers who buy or build large lists from multiple sources and need a system to make sense of them. If you're downloading lists from county sites, data aggregators, and driving-for-dollars apps and then manually merging them in spreadsheets, DataSift solves that problem.
The Professional plan at $149/month is an accessible entry point for investors doing consistent outreach. Serious operators running 50,000+ monthly properties and full multi-channel campaigns will find the Expert and AI tiers worth the higher price — especially since unlimited skip tracing is included at those levels.
Agencies managing lists for multiple clients benefit from the higher-user plans and unlimited sequencing.
DataSift is the strongest purpose-built list management platform for wholesalers who deal in volume. The list stacking capability alone — identifying properties appearing on multiple distress lists — gives you a lead-quality signal that raw data tools don't provide. Unlimited skip tracing at the AI tier ($1,250/month) effectively replaces a separate skip-tracing subscription at that volume level.
The Professional tier at $149/month is competitive for a platform that combines list cleaning, skip tracing, CRM, and multi-channel sequencing. The main drawback is that it's not a data sourcing tool — you need to bring your own lists or buy them separately. If you want list building and list management in one place, pair it with a sourcing tool or upgrade to the SiftMap Pro add-on.
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