REIkit

What Is REIkit?

REIkit is an investor CRM that combines AI-powered SMS marketing with motivated-seller list building and deal analysis. Its standout feature is SmartText AI — an SMS automation layer powered by ChatGPT that engages leads, qualifies responses, and keeps conversations moving without manual effort.

Beyond texting, the platform covers all five outbound channels: SMS, email, ringless voicemail, direct mail postcards, and virtual phone numbers. Motivated-seller lists are built directly inside the tool using 85 advanced filters across 8 stackable lead types, so you can define a very specific target audience without switching to a separate data service.

The platform also includes deal analysis with appraisal-quality comps and ARV calculations — useful for making quick offers in the field.

Who Is REIkit Best For?

REIkit is a good fit for wholesalers who want AI-assisted SMS outreach paired with built-in lead lists. The SmartText AI feature is particularly valuable for investors who run high-volume text campaigns but don't have the bandwidth to manually respond to every lead.

The $64/mo Marketing Starter plan is one of the lowest entry points among full-featured investor CRMs, making it accessible for newer investors. The free plan lets you test the ARV and comps tools without spending anything.

The Marketing Scale plan at $204/mo supports up to 10 team members and 250 lead downloads per month — suitable for a small acquisitions team running consistent campaigns. It's less ideal if you need a full phone dialer system or deep integration with external CRMs.

Our Verdict

REIkit punches above its price class. The combination of SmartText AI, built-in list building, and multi-channel outreach at $64–$204/mo is genuinely competitive against tools that cost two to three times as much.

The AI SMS feature is real, not just a label — it uses ChatGPT to qualify leads and continue conversations, which can meaningfully reduce manual follow-up time for high-volume campaigns.

The main limitation is volume: even the Scale plan caps at 250 motivated-seller downloads and 500 texts per month. Wholesalers running large-scale campaigns may hit those ceilings and need to upgrade or supplement with external tools.